Experiential travel highlighted at 2024 Philippine Travel Exchange

Experiential travel highlighted at 2024 Philippine Travel Exchange


The publish Experiential travel highlighted at 2024 Philippine Travel Exchange appeared first on TD (Journey Every day Media) Travel Daily Media.

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Experiential journey was the principle subject at this yr’s Philippine Journey Alternate (PHITEX) because the Tourism Promotions Board (TPB) highlighted locations that may supply extremely immersive experiences to travellers.

In accordance with TPB chief working officer Maria Margarita Nograles: “[Travel buyers] are actually seeking to see extra experiential journey into the Philippines. [These include immersive] experiences in indigenous communities and our tradition, in addition to skill-driven experiences. We’re working with personal sector sellers to craft these experiences as a result of international knowledge exhibits us that that is what the world is in search of now.”

Nograles likewise expressed optimism that this yr’s PHITEX would allow the Philippine tourism sector to surpass the PHP250 million in journey gross sales seen final yr.

A various turnout

A complete of 115 Philippine sellers joined this occasion, in addition to 97 overseas consumers. Contributors included representatives from vacation spot administration corporations (DMCs), tour operators, and journey businesses.

Eleven got here from the nation’s rising markets, specifically, the UAE, Macao, Indonesia, Turkey, France, and Spain. The remainder got here from key markets, specifically, South Korea, Japan, China, Australia, Singapore, Malaysia, Taiwan, Hong Kong SAR, the USA, Canada, India, United Kingdom, and Germany.

Nograles identified: “This yr, we’ve loads of Indian consumers. I feel they’re essentially the most that joined us this yr. We’re additionally seeking to faucet into the Indian market, Indian weddings and understanding what they’re in search of.”

The publish Experiential travel highlighted at 2024 Philippine Travel Exchange appeared first on Travel Daily Media.



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